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Recent trends, advice, and resources for business plans and early stage business development.

Bank/SBA Lending

Putting the Fun in Funding!

8 min read

Choosing the Right Option to Fund Your Business Growth

Starting and growing a business is a challenging process that demands much more than just a brilliant idea. In the world of business, it is a...

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Frame Your First Dollar by Focusing on These Early-Stage Marketing Tactics

12 min read

Marketing for Startups: How to Make Your First Sale and Build Your Business

I may be showing my age in this era of tap-to-pay, but I remember when many businesses displayed a framed one-dollar bill on the wall. Perhaps you’ve...

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Faces in the Crowd: Use Customer Personas To Write a Better Business Plan

6 min read

Using Customer Personas To Write A Better Business Plan

If you've ever seen a customer persona, you know they are very detailed and easy to understand at a glance. 

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Location. Location. Location.

10 min read

Find the Right Space at the Right Time: Selecting A Business Location

We’ve all heard the phrase: Location, location, location. Where you place your business is one of the most critical decisions you will make. If you...

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Business Plan 101: All Your Questions Answered

5 min read

Writing a Solid Business Plan: Fundamentals and Principles

I’ve worked as a business plan writer since 2006, and it’s been a remarkably fun and fulfilling career for me. I get to see entrepreneurs of all...

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Silver Lining: The Good News About a Bad Economy

5 min read

From Layoffs to Innovation: How Economic Downturns Spark New Business

It’s hard to go a day without hearing a report of another major corporation laying off workers. Layoffs are painful for everyone involved, especially...

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How to Make Your Side Hustle Your Main Hustle

4 min read

Making the Leap from Side Hustle to Full-Time Entrepreneur

2022 was the year of the side hustle. Recent data from Zippia show that 45% of working Americans have a side job, and that percentage rises to 70%...

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Can You Use ChatGPT to Write Your Business Plan?

9 min read

ChatGPT Is Coming for Our Jobs. Here’s Why We’re Not Scared.

When an esteemed colleague told me about ChatGPT about a month ago, I was well into the Christmas spirit and not interested in assessing the risk...

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Can you afford your SBA loan? Check out our startup business loan calculator

7 min read

How Much Will My Startup Cost?

One of my favorite aspects of financial modeling is that it is a logic puzzle. You take one piece of data and figure out how it is related to other...

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Market Research Was Once Much More Difficult Than It Is Today

15 min read

Best Tools For Market Research in 2023

Market research has progressed significantly in the last few years. Information that was once difficult to obtain is now just a mouse click away. In...

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What is an SBA Loan (& is it Right for You?)

5 min read

Is an SBA Loan the Best Way to Fund Your Business?

A business loan, particularly one backed by the Small Business Administration (SBA), is an excellent way for entrepreneurs to launch a new venture....

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Take the first bite of an elephant

6 min read

Get it Down on Paper! The First Step to Starting a Business is, Well, Starting

We’ve all been there. You’re on your way to work or lying in bed trying to sleep when inspiration strikes: you have a million-dollar business idea!

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Do better things really come to those who wait?

7 min read

4 Things to Think About When Deciding if It’s a Good Time to Start a New Business

Whenever I’m out in the real world, I tend to shy away from talking about what I do. Now, don’t get me wrong, I love what I do. But it can be...

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Visualize Your Future Business! Create a Fake Ad!

3 min read

Unsure if Your Business Idea is Any Good? Try Making a Fake Ad

A great business idea sometimes strikes you. Then, it may consume your thoughts when you can’t sleep. Later, it can full-on haunt you.

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A look inside the topsy turvy world of financial modeling (it's not all smoke & mirrors)

6 min read

Bottom-up or Top-down: Which Financial Modeling Approach Is Better?

Any business plan or investor pitch would be incomplete without a financial model. It is used to convey a company's projected performance over time,...

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What to do while you're NOT writing your business plan

4 min read

How Will You Spend the Time You Save by Hiring Masterplans?

A quick internet search might leave you with the sense that you can create a business plan in “less than an hour" and in "four easy steps!” Wow, you...

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