9 min read
ChatGPT Is Coming for Our Jobs. Here’s Why We’re Not Scared.
When an esteemed colleague told me about ChatGPT about a month ago, I was well into the Christmas spirit and not interested in assessing the risk...
Investor Funding (2)
12 min read
Best Market Research Tools for Business Plans in 2023
Over the past 20 years that Masterplans has been in operation, we've witnessed a significant evolution in market research methodologies. In the...
4 min read
How to Clearly Communicate Your Goals & Objectives in a Pitch Deck
Note: This is the second post in our "Art of the Pitch Deck" series, in which we examine the various slides of a typical pitch deck and discuss...
10 min read
From Idea to Action: A Quick Guide to Starting Your Business Plan
We’ve all been there. You're lying in bed trying to sleep when inspiration strikes: you have a million-dollar business idea!
7 min read
4 Factors for Timing When To Launch Your Business
Whenever I’m out in the real world, I tend to shy away from talking about what I do. Now, don’t get me wrong, I love what I do. But it can be...
3 min read
Unsure if Your Business Idea is Any Good? Try Making a Fake Ad
A great business idea sometimes strikes you. Then, it may consume your thoughts when you can’t sleep. Later, it can full-on haunt you.
7 min read
A ‘Scientific’ Approach to Understanding Opportunity Analysis
I was on a Zoom with a client when he posed a tricky question: “What’s the most important part of the investor presentation?” I had to pause and...
3 min read
How Will You Spend the Time You Save by Hiring Masterplans?
A quick internet search might leave you with the sense that you can create a business plan in “less than an hour" and in "four easy steps!” Wow, you...
5 min read
Jobs-To-Be-Done Will Make You Rethink Competitive Advantage
Writing or updating a business plan for an existing business can be rewarding and eye-opening, but you might consider taking a different approach...
5 min read
5 Ways To Demonstrate Market Potential in Your Pitch Deck
Anyone who has been on an online date (the latest data says one in every five of you have!) is familiar with the concept of the modern coffee date:...
8 min read
What Do Investors Look for in a Business Plan?
This is the first in a series of posts that will elaborate on the specific answer to the question: What do investors look for in a business plan?
5 min read
What Is A Business Plan (& Do I Really Need One?)
The term "business plan" is a familiar one, often bandied about in entrepreneurial circles. Yet, despite its ubiquity, it's remarkable how much...
11 min read
A Guide To Creating the Perfect Pitch Deck
Masterplans has created thousands of pitch decks to help our clients obtain equity investors. Learn our secrets to the best pitch deck ever.
4 min read
How To Build An Investor Funnel For Your Startup
By partnering with Foundersuite, Masterplans clients get their pitch materials in front of potential investors
1 min read
What is the cash flow statement (and why it matters)
If your home-grown business plan financial model is super tripped out with tons of drivers and interlocking financial statements, you can pat...
3 min read
What is Mezzanine Financing (And Is It Right for Your Business?)
Most entrepreneurs know about the traditional types of funding: debt or equity. But did you know there’s something that combines the two? It’s...