8 min read
How to Write a Management Summary for Your Business Plan
Entrepreneurs are often celebrated for their uncanny ability to understand others – their customers, the market, and the ever-evolving global...
Investor Funding
4 min read
Understanding Venture Debt vs Venture Capital
Despite growth in sectors like artificial intelligence, venture capital funding has seen better days. After peaking at $347.5 billion in 2021, there...
7 min read
Going Beyond Writing: The Multifaceted Role of Business Plan Consultants
Most people think of a professional business plan company primarily as a "business plan writer." However, here at Masterplans, we choose to approach...
5 min read
How an Entrepreneur Can Decrease Risk
It's often said that it's not easy to turn a big ship, especially when it's in motion. After all, changing its course is a slow and deliberate...
8 min read
How Long Does It Take to Write A Business Plan? Well, It Depends.
You've been thinking about this for a decade. You are going to open the perfect coffee shop. You've worked at three different cafés in the last nine...
7 min read
How To Forecast Revenue for a Startup
Every business owner knows that a business plan or investor pitch would be incomplete without a comprehensive financial projection. This tool is used...
7 min read
Implementing Your Business Plan: A Marathon AND a Sprint
As a runner, I know the feeling of lacing up my shoes, stepping out the door, and hitting the pavement. It's not always easy. Some days, I'm full of...
7 min read
Understanding The Distinction Between a Business Plan & Business Planning
In the dynamic world of entrepreneurship, our choice of words matters. Our vocabulary can often become a veritable alphabet soup of jargon, acronyms,...
8 min read
Common Mistakes to Avoid When Writing a Business Plan
Crafting a business plan is a delicate balancing act. It demands a deep understanding of your market, a clear value proposition, realistic financial...
5 min read
The Role of Strategic and Tactical Business Planning
Every entrepreneur dreams of turning their vision into a successful reality. But, as many people have discovered, including myself, turning a dream...
5 min read
Why “Recession-Proof” Isn’t in the Entrepreneur’s Mindset
In recent months, the headlines have been dominated by concerning economic developments.
7 min read
How To Effectively Showcase Your Product or Service in Your Pitch Deck
Convincing potential investors to support your vision is no easy feat, especially if they don’t fully grasp the nature of your business. The...
9 min read
Choosing the Right Option to Fund Your Startup Business
Starting and growing a business is a challenging process that demands much more than just a brilliant idea. In the world of business, it is a...
6 min read
Using Customer Personas To Write A Better Business Plan
If you've ever seen a customer persona, you know they are very detailed and easy to understand at a glance.
5 min read
Writing a Solid Business Plan: Fundamentals and Principles
I’ve worked as a business plan writer since 2006, and it’s been a remarkably fun and fulfilling career for me. I get to see entrepreneurs of all...
5 min read
From Layoffs to Innovation: How Economic Downturns Spark New Business
It’s hard to go a day without hearing a report of another major corporation laying off workers. Layoffs are painful for everyone involved, especially...